As the holiday season rolls in and snow blankets Western New York, Erik welcomes Ty Ciffa and Sheyya Hrenya, aka the Duchess of Décor, from Symphony Design Studio. Together, they share their expertise on home staging, winter open houses, and creating welcoming spaces that captivate buyers during the colder months. This episode is packed with practical tips for real estate agents and sellers to make the most of the winter market.

Key Takeaways:

1. Staging for the Holidays:

• First Impressions Matter: Keep pathways clear of snow and ice, provide shoe covers, and create a safe, accessible entry.
• Seasonal Decor:
  • Decorate tastefully with holiday touches like a tree, wreaths, and lights to help buyers visualize their own celebrations.
  • Use subtle scents like cookies or balsam to evoke feelings of warmth and home.
  • Avoid over-decorating or displaying too many personal or sentimental items.

2. Winter Open Houses:

• Creating Ambiance: Use soft music, warm lighting, and simple seasonal accents to make the home inviting.
• Engage Visitors:
  • Offer wrapped treats or hot beverages to enhance the experience.
  • Talk through the home’s potential with buyers, helping them visualize changes like painting or furniture placement.

3. Staging Services from Symphony Design Studios:

• Pre-Sale Staging: Accessory staging, decluttering consultations, and home refreshes to maximize appeal.
• Post-Sale Design: Transforming spaces for new homeowners to make their vision a reality.
• Flexible Options: Tailored services for any budget, from virtual design boards to full-service shopping and decorating.

4. Key Advice for Real Estate Professionals:

• Listen carefully to clients’ needs to build strong, trust-based relationships.
• Stay proactive and supportive, especially during the holidays, to reduce stress for clients navigating the winter market.

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