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Unfair Advantage

Unfair Advantage

Written by: Unfair Advantage
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From the heart of Austin, Texas, Unfair Advantage brings you behind the scenes of the strategies, tools, and stories that fuel growth for today’s most ambitious brands. Hosted by the team at Unfair Advantage, a digital marketing agency obsessed with helping businesses outperform the competition, each episode dives deep into the world of SEO, PPC, CRO, and performance-driven marketing.


Expect actionable insights that give your business exactly what the name promises—an unfair advantage. Whether you’re an entrepreneur, CMO, or marketer looking to sharpen your edge, this is your go-to playbook for what’s working (and what’s not) in digital marketing today.

© 2025 Unfair Advantage Economics
Episodes
  • Everything in Texas is Big, including PPC !

    Everything in Texas is Big, including PPC !
    Nov 26 2025

    Paid search is one of the fastest, most reliable ways to generate qualified leads—and in a competitive market like San Antonio, you need a PPC strategy that cuts through the noise. San Antonio businesses face unique challenges, from seasonality and tourism-driven spikes to hyper-local competition across industries like home services, healthcare, legal, hospitality, and ecommerce. A tailored PPC approach helps you connect with high-intent searchers at the exact moment they’re ready to buy, ensuring your ad spend works harder and delivers measurable ROI.

    Learn more about our PPC services here:

    https://www.unfairadvantage.digital/san-antonio/ppc-management-services-for-small-businesses/
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    11 mins
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