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Wave Makers

Wave Makers

Written by: BIGWAVE
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About this listen

Running an agency can be thrilling, fun, and hugely profitable. It can also be maddening, isolating, and endlessly stressful. And then there’s the rest of us that are somewhere in the middle.

The Wave Makers podcast is a platform to help agency owners share their stories, remember why they do what they do, dig into what makes their business unique, and talk about what the future holds for them and their (overworked) teams.

Hosted by BIGWAVE

© 2025 Wave Makers Economics Marketing Marketing & Sales
Episodes
  • Reinventing the Agency Concept

    Reinventing the Agency Concept
    Jun 25 2025

    Host Doug Crisona sits down with Jamie Read, CEO of BriteBirch Collective.

    Jamie talks redefining the agency model by ditching rigid structures and
    embracing a flexible, freelancer-powered collective. He shares his insights on how
    decentralization creates more effective teams, why traditional agencies struggle
    with collaboration, and how AI is reshaping marketing.
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    43 mins
  • The Agile Agency Model

    The Agile Agency Model
    Dec 3 2025


    Host Doug Crisona sits down with Kaitlyn Merola, founder of Möve Marketing.


    Kaitlyn shares how her agency helps B2B startups build scalable marketing engines without the bloated retainers. From launching a points-based pricing model to integrating AI and launching a new PR offering, she reveals how Möve stays agile, client-focused, and ahead of the curve. A fresh take on running a modern, growth-minded agency.
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    39 mins
  • Scaling Creativity Without Burnout

    Scaling Creativity Without Burnout
    Dec 5 2024

    Host Doug Crisona sits down with Jeff Dack, CEO of Funday, as he shares how he’s
    transforming creative agencies by ditching timesheets, fostering trust, and
    prioritizing fun.

    Learn about his entrepreneurial leap, building a remote-first culture, and creating
    impactful work with clients across North America. From leadership lessons to
    production efficiency, this episode is packed with insights for modern marketers
    and agency leaders alike.
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    51 mins
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