Ready to grow your pet business in 2026? In this short, actionable episode, Tori Mistick is breaking down three marketing trends petpreneurs need to pay attention to right now... especially if you want to stand out in a world full of AI-generated content!

You'll learn why live streaming is one of the few truly AI-proof marketing tools, how video podcasting boosts discovery on YouTube and Spotify, and why getting clear on your "why" builds stronger community, trust, and long-term growth.

If you're a pet business owner who wants to stay visible, relevant, and human in 2026, this episode is for you.

In this episode, I cover:

• Why live streaming builds trust (and why AI can't compete)
• How to start live streaming without overcomplicating it
• Why video podcasts are exploding on YouTube and Spotify
• Tools I use to record professional video podcasts from home
• How leading with your "why" creates superfans and loyalty

Tools I reference:

• eCamm Live
• Wear Wag Repeat Society Vault

Wondering where I've been on this podcast feed? I'm back today with a quick check-in and some exciting updates.

In this short episode, I share what I've been working on lately. Mainly, launching my limited-series podcast Dog Enrichment with Tori Mistick, a deep dive into the science behind enrichment, and how reconnecting with my "why" led to new opportunities in my business.

You'll also hear why this podcast is getting a refreshed name — it's now called Grow Your Pet Business with Tori Mistick — and what you can expect from future bite-sized episodes focused on what's actually working to grow a pet business right now.

If you're a petpreneur looking for clarity, direction, and practical lessons from real experience, you're in the right place.

• Where I've been and why this podcast went quiet for a few months
• The launch of Dog Enrichment with Tori Mistick
• New opportunities that came from leaning into expertise
• Why this podcast is evolving (and what the new name means)
• What's coming next for pet business owners in 2026

New short, practical episodes are on the way. Make sure to follow the show so you don't miss what's next.

00:00 Welcome back + why the podcast paused
01:15 What I've been working on: Dog Enrichment with Tori Mistick
02:05 The science behind dog enrichment (and why it matters)
03:35 Honoring Lucy and reconnecting with my "why"
04:45 Opportunities that followed leaning into expertise
05:45 What's next for this podcast
06:40 New name: Grow Your Pet Business with Tori Mistick
07:40 Decluttering and streamlining after years in business
08:35 How this show supports petpreneurs moving forward
09:35 Final thoughts + what's coming next

Listen to my other podcast:
Dog Enrichment with Tori Mistick is available on Apple Podcasts, Spotify, and YouTube.

Get Access to the Wear Wag Repeat Society VAULT: https://wearwagrepeat.com/society

If you've ever launched something for your pet business and heard nothing but crickets, you're not alone! I'm sharing three launch strategies that are actually working in 2025. These are based on what I'm seeing work in real time, not just in my own business, but in the petpreneur community too.

You'll hear why old launch tactics just aren't cutting it anymore, and how to warm up your audience, use micro launches, and tell your story across multiple platforms to get better results without burning out.

I also share an update about the new podcast I'm launching for pet parents on October 1st. It's a big shift, and it's deeply meaningful to me.

If you want more support for your next launch, join us inside Wear Wag Repeat Society: https://wearwagrepeat.com/society