In this clip, Garrett French, founder of Citation Labs, dives into one of the most overlooked but impactful ideas in content strategy: FUQs - Frequently Unasked Questions.

While FAQs cover the obvious, FUQs (Frequently Unasked Questions) uncover the hidden truths your audience doesn’t even know to ask. These are the silent gaps in knowledge that can make or break success and Garrett breaks down exactly why identifying and answering FUQs (Frequently Unasked Questions) positions your brand as a trusted guide, not just another information source.

Learn how Frequently Unasked Questions (FUQs) help you:
👉 Surface blind spots that competitors ignore
👉 Create content that LLMs and humans love
👉 Build deeper trust with your audience

Don’t just answer the obvious, harness the power of AI and go deeper!

Subscribe to the Citation Labs podcast for more digital marketing insights from Garrett French and the team at Citation Labs.

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This is an excerpt from "Architecture of the Unknown: Predicting, Testing and Answering Frequently Unasked Questions"

Garrett French - Founder of Citation Labs and co-author of the Ultimate Guide to Link Building - at World IA Day (https://www.worldiaday.org/people/garrett-french) for a deep dive into “frequently unasked questions” (FUQs) and how AI/LLMs are transforming the way we architect information.

Topics Covered: What are FUQs, Frequently Unasked Questions, Garrett French, Citation Labs

#FUQs #ContentStrategy #GarrettFrench #CitationLabs #SEO #DigitalMarketing #UnaskedQuestions #storybrand