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What Gets Measured

What Gets Measured

Written by: NinjaCat
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What Gets Measured is a NinjaCat podcast about marketing performance management, data, and analysis, featuring candid conversations and interviews with insightful guests and informative experts. Hosted and produced by Jake Sanders, this bi-weekly podcast provides marketers with applicable anecdotes and topical takeaways to better manage their performance marketing because; "what gets measured, gets managed." SHOWPAGE - https://www.ninjacat.io/blog/marketing-performance-management-podcast © 2022, NinjaCat2025, NinjaCat Economics Management Management & Leadership Marketing Marketing & Sales
Episodes
  • Dialing In Marketing Performance Dasboards

    Dialing In Marketing Performance Dasboards
    Apr 28 2026

    Marketing performance dashboards should be more than a collection of charts. With data scattered across countless platforms, most teams are left with disconnected metrics and unclear insights. Tim Shea, founder and CEO of Latticework Insights, talks about the real power of dashboards, turning data into a story that aligns teams, uncovers opportunities, and guides smarter decisions.

    SHOWPAGE: www.ninjacat.io/blog/wgm-podcast-dialing-in-marketing-performance-dashboards

    © 2026, NinjaCat
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    38 mins
  • The AI-Ready Marketing Stack

    The AI-Ready Marketing Stack
    May 27 2026

    Luke Ambrosetti, Principal Industry Architect for Marketing at Snowflake, unpacks what actually makes a marketing stack AI-ready. Hitting on topics like data ownership, semantic layers, and addressing core concepts like business alignment, this conversation explores why modern marketing teams need more than dashboards to make AI useful at scale.

    SHOWPAGE: www.ninjacat.io/blog/wgm-podcast-the-ai-ready-marketing-stack

    © 2026, NinjaCat
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    36 mins
  • The Marketing Leader's Guide to AI Agents

    The Marketing Leader's Guide to AI Agents
    Apr 14 2026

    Marketing AI agents are transforming how teams turn data into action. In this episode, Sandra Oono-Thomas—VP of Enterprise Growth & Digital Commerce at Daye North America—shares how her background in data and e-commerce helped her team move from spreadsheets to AI-driven, proactive marketing strategy.

    SHOWPAGE: www.ninjacat.io/blog/wgm-podcast-the-marketing-leaders-guide-to-ai-agents

    © 2026, NinjaCat
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    34 mins
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