Why Bad Data Ruins Good AI
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Why Bad Data Ruins Good AI
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About this listen
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In this episode, we dive into Adobe’s new AI agents in Customer Journey Analytics and what they actually mean for businesses - beyond the hype.
We talk about how AI agents can democratize analytics, automate reporting, and free up time for real analysis. But we also get brutally honest about the elephant in the room: data quality, governance, and trust. Because AI doesn’t fix bad data - it just scales the problem.
We discuss AI as a workflow enabler vs. AI as a business driver, why most AI projects die in pilot, and why executives, not tools, need to take ownership if AI is going to create real business value. Also: one of us is officially declared a “grumpy old man” when it comes to AI. We stand by it.
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