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Why Co-CEOs Can Be a Superpower

Why Co-CEOs Can Be a Superpower

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What actually makes a co-founder relationship work?

In this episode of Peer Effect, James Johnson sits down with Verna co-founders and co-CEOs Rafi Cohen and Dr. Matthew Brown.

They unpack why they chose a co-CEO structure, how they built deep trust before scaling, and the systems they use to maintain radical honesty while leading a fast-growing climate tech company.

The conversation covers productive tension, founder communication, remote-first leadership, handling disagreements, and why most co-founder relationships fail long before the business does.

A masterclass in building companies and relationships that last.

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Connect with James on LinkedIn or at peer-effect.com


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