Digital transformation is supposed to help businesses grow—but for many companies, ERP and CRM implementations become expensive nightmares.

In this episode, Mitch Carson sits down with Dustin Domerese to uncover why so many technology projects fail, what companies consistently overlook, and how leadership decisions can either save or sabotage an entire organization.

Dustin reveals the shocking statistics behind ERP and CRM project failures, including how some implementations threaten the survival of the business itself. He explains why frontline workers—not just executives or IT teams—must be involved early, how “shadow IT” creates hidden operational risks, and why psychological safety is critical for successful adoption.

From process mapping to digital transformation readiness, this episode is packed with real-world lessons for business leaders navigating growth, automation, and operational change.

WHAT YOU’LL LEARN:

Why 66% of ERP and CRM projects fail—and what causes those failures

How excluding frontline workers leads to costly operational mistakes

What “shadow IT” is and why it creates hidden risks inside organizations

Why culture, communication, and psychological safety matter as much as technology

ABOUT THE GUEST:
Dustin Domerese — ERP/CRM consultant, digital transformation strategist, and author of Last Chance to Launch.

ABOUT MITCH CARSON:
Mitch Carson — branding strategist, speaker, author, and host of Amazing Authorities, helping experts build influence, authority, and income through powerful media presence.

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