Why Most Founders Never Get VC Funding - With Venture Scout Ritika Mehta cover art

Why Most Founders Never Get VC Funding - With Venture Scout Ritika Mehta

Why Most Founders Never Get VC Funding - With Venture Scout Ritika Mehta

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In this episode of the Building Great Tech podcast, hosts Simon Hook and Anastasija Krysa delve into the challenging world of venture capital funding with special guest Ritika Mehta. As a New York-based go-to-market strategist and advisor to venture-backed startups, Ritika shares her insights on the role of Venture Scouts in bridging the gap between founders and investors. With a wealth of experience in early-stage companies, she discusses the current state of the VC market, the importance of traction, and the critical factors that can make or break a startup's chances of securing funding. Tune in to discover valuable advice for founders seeking investment and learn how to navigate the complexities of the venture capital landscape. Simon and Anastasija discuss the role of Venture Scouts with Ritika Mehta, highlighting how they act as connectors between founders and VCs, helping both parties understand each other's needs better. Ritika shares her insights on the current VC market, noting a significant shift towards investing in AI, healthcare, and deep tech, while also emphasising the importance of traction and proof of concept for early-stage startups. The conversation touches on the critical need for founders to focus on a single ideal customer profile (ICP) rather than spreading themselves too thin, as this focus can significantly impact their chances of securing funding and achieving product-market fit. Follow us on Linkedin! https://www.linkedin.com/in/anastasijakrysa/ https://www.linkedin.com/in/anastasijakrysa/ https://www.linkedin.com/in/simonvhook/ https://www.linkedin.com/in/simonvhook/ Building Great Tech is the podcast that helps mission-driven tech businesses become more profitable and customer-focused. Whether you're just starting out or optimising what you’ve already built, each episode helps you drive conversion, retention, and real business growth. We dive into customer-focused strategies, killer product experiences, ethical tech, team dynamics, and smart roadmaps. Expect expert interviews, startup case studies, and practical advice to help make your tech profitable, scalable, and deeply aligned with your mission. Build better tech. Serve more customers. Scale with purpose.
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