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Why Not

Why Not

Written by: Lights Out Studio
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About this listen

 If you are looking to unlock hidden insights from the brightest minds in India’s D2C Industry, you’ve landed on a goldmine. Back in 2020, when the world was under a lock-down, there’s one clan that shined through the roof - the marketers. They tried every trick in their hat, to keep their customers amused. But it was a daunting task. Selling to the new age post-COVID customer wasn’t the same as before. And that’s what we thought would be worth digging deeper into. We spoke to India’s most digitally active brands, through their brand owners through these 15 episodes. Each episode speaks to a brand from a different sector - helping you unearth what they’ve been holding on to, data & experience. Episode out every Monday, starting 8th March, 2021.© 2023 Lights Out Studio Economics Management Management & Leadership
Episodes
  • The Science of Advertising with Vibha Gupta

    The Science of Advertising with Vibha Gupta
    Jun 14 2021

    Know more on Vibha on https://www.linkedin.com/in/vibha-gupta-a351a97/
    Check out what we’re building at Lights Out on https://lightsout.studio/
    You could also tweet Saksham individually on @sakmendiratta on Twitter. Until then, It’s Lights Out
    Show More Show Less
    27 mins
  • OTT and Consumers with Krunal Desai, Zee5

    OTT and Consumers with Krunal Desai, Zee5
    Jun 7 2021

    Know more on Zee5 on https://www.zee5.com/
    Check out what we’re building at Lights Out on https://lightsout.studio/
    You could also tweet Saksham individually on @sakmendiratta on Twitter. Until then, It’s Lights Out
    Show More Show Less
    32 mins
  • Healthy Snacks Venture with Puru Gupta, True Elements

    Healthy Snacks Venture with Puru Gupta, True Elements
    May 31 2021

    Know more on True Elements on https://www.true-elements.com/
    Check out what we’re building at Lights Out on https://lightsout.studio/
    You could also tweet Saksham individually on @sakmendiratta on Twitter. Until then, It’s Lights Out
    Show More Show Less
    23 mins
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