Why is Monopoly Go! Such a Success?
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Why is Monopoly Go! Such a Success?
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About this listen
Monopoly Go! The name of the game ends with an exclamation mark – so it must be doing well?
Indeed it is.
According to Scopely, the game’s creator, “Monopoly Go!” transports players into a rich universe filled with iconic Monopoly features.
To find out just how these features help the game thrive, earn, and grow, we invited Julia Castro on the show to provide us answers.
Julia is one of our experts on customer success in the gaming world and in this episode, she helps outline the strategy behind game ad channel placement. She also shares tips on user acquisition strategies along with revenue details, and insights about other titles from Hasbro, Scopely, and more.
Tune in to find out what’s inside this latest “Data Says What?” loot box.
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