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Your Project Shepherd Construction Podcast

Your Project Shepherd Construction Podcast

Written by: Your Project Shepherd
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About this listen

Your Project Shepherd Podcast is your personal guide for residential construction. Hosted by Curtis Lawson of Shepherd Construction Advisors and Crafted Custom Homes, we explore all facets of the custom home building process through educational storytelling and knowledge-sharing conversations with seasoned industry expert guests. Our mission is to give you the tools you need to make informed decisions and empower you to navigate your project with confidence. No gatekeeping - let’s build success together! New episodes every Friday. Watch and subscribe on YouTube @yourprojectshepherd.Your Project Shepherd Education
Episodes
  • 1 Year Later: What Builders Can Learn From the Panasonic OASYS Home
    Jan 30 2026

    Learn more about the Panasonic OASYS system: https://oasys.na.panasonic.comFollow Panasonic IAQ on Instagram: https://www.instagram.com/panasoniciaq/One year after completion, the Panasonic OASYS concept home has been fully lived in, monitored, tested, and analyzed—and the results are in.In this episode of The Your Project Shepherd Podcast, Curtis Lawson is joined by Ken Nelson, Group Sales Manager for Panasonic IAQ, to break down what builders can actually learn from a full year of real-world performance data from the OASYS home in Houston, Texas.This is not a showroom demo or a lab test. This home has experienced occupancy, vacancy, extreme heat, high humidity, system adjustments, and even intentional stress-testing—all while collecting temperature, humidity, and air quality data throughout the house.Key builder takeaways from this conversation include:1. Why continuous air movement outperforms traditional HVAC cycling2. How OASYS achieved consistent temperatures within 1–2 degrees room to room3. What the data revealed about moisture management in a tight envelope4. The real-world performance of ERVs in hot, humid climates5. Why small “cost savings” during construction can lead to major warranty risks6. What surprised Panasonic most after a full year of operationIf you’re a builder thinking about tighter envelopes, indoor air quality, moisture risk, or long-term durability—not just first-cost decisions—this 1-year retrospective offers practical insights you can apply to your own projects.

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    1 hr and 8 mins
  • Why Most Builders Are Busy—but Still Broke (And How to Fix It)
    Jan 23 2026

    Most builders don’t fail because they’re bad at construction — they fail because no one ever taught them how to run a business.

    In this episode of The Your Project Shepherd Podcast, Curtis Lawson is joined by Kurt Hegetschweiler, international builder coach and author of Million Dollar Builder 2.0, to unpack why so many builders stay busy, stressed, and underpaid despite years of experience.

    Kurt shares hard-earned insights from coaching thousands of builders worldwide, breaking down the leadership, financial, and systems mistakes that quietly erode profit and create burnout.

    This conversation is especially relevant for custom home builders, remodelers, and residential contractors who want better margins, stronger cash flow, and more control over their businesses.

    What You'll Learn in this Episode

    • Why your construction business will never outgrow your leadership

    • The hidden cost of free estimates and rushed pricing

    • The difference between markup, margin, and real profitability

    • Why chasing more work often creates more problems

    • How pre-construction systems prevent downstream chaos

    • Why specialization leads to consistency and higher margins

    • The mindset shift required to move from tradesperson to business owner

    About the Guest

    Kurt Hegetschweiler is an international construction business coach and the author of Million Dollar Builder 2.0. He helps builders implement proven systems that improve profit, cash flow, workflow, and leadership — without working longer hours.

    Who This Episode is For

    • Residential homebuilders

    • Custom home builders and remodelers

    • Contractors transitioning from trades to ownership

    • Builders stuck at the same revenue year after year

    • Owners experiencing stress, burnout, or financial unpredictability

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    1 hr and 8 mins
  • Nobody’s Coming to Save You: A Builder’s Journey From Survival to Success
    Jan 16 2026

    Running a construction business isn’t just about building houses—it’s about ownership, discipline, and making decisions when nobody’s coming to save you.

    In this episode of The Your Project Shepherd Podcast, Curtis Lawson sits down with longtime friend and custom homebuilder Chris Ferqueron for an honest, builder-to-builder conversation about what it actually takes to survive—and succeed—in construction.

    Chris shares his journey from running pizza shops that never shut down, to finding stability, pride, and long-term fulfillment in building homes. Along the way, he breaks down the real lessons most builders only learn the hard way: why fear can be a powerful motivator, how organization becomes a competitive advantage, and why simply doing what you say you’re going to do separates great builders from everyone else.

    This episode isn’t theory or hype. It’s a real conversation about:

    • Why ownership mindset matters more than talent

    • How discipline and execution drive long-term success

    • What production builders actually track—and why it matters

    • Why many builders fail when they move into higher-end work

    • How trust, organization, and follow-through shape client experience

    • Why building homes is personal—and why that responsibility matters

    If you’re a homebuilder, remodeler, or construction business owner who feels the weight of responsibility every day, this episode will resonate. It’s about survival, growth, craftsmanship, and choosing to build a business—and a life—you can stand behind.

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    59 mins
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