**LIVE from the Transform Conference in Las Vegas**

In this episode of Culture Uncovered, Jena Dunay sits down with Brandon Sammut to go behind the scenes of one of the original remote-first companies, long before it was the norm.

From pioneering distributed work across 40+ countries to building a culture rooted in automation, ownership, and transparency, Zapier is redefining how modern teams work in the age of AI.

They also get into what it really means to “build the robot,” why transparency isn’t just a buzzword, and how high-performing teams thrive in a demanding but deeply empowering environment.

What you’ll learn:

• What Zapier does and how it’s bringing AI + automation to everyday work
• What “Don’t be the robot, build the robot” actually looks like in practice
• How a fully remote, globally distributed company operates at scale
• The difference between transparency and oversharing in modern teams
• What it takes to succeed in a high-impact, high-expectation environment

Zapier highlights:

• Founded: ~2010
• Team Size: ~800 employees
• Work Model: Fully remote, globally distributed (42+ countries)
• Industry: AI, Automation, SaaS
• Culture: Builder-first, transparent, high-ownership, outcomes-driven

Unique perks & programs:

• Fully remote and globally distributed work model
• High autonomy with an outcomes-based performance culture
• Strong internal culture of building with AI and automation
• Radical transparency (public Slack channels, shared company updates)
• Hands-on builder mindset embedded in hiring and onboarding
• High-impact roles due to lean teams powered by automation

To learn more about Zapier:

• Careers Page (They’re hiring!)
• LinkedIn Page
• Brandon’s LinkedIn