A near-firing. A hard truth over steak. And a choice to stop playing small. Bayo "Lion" Adediji, CEO of Wakanow.com, nightlife entrepreneur, and former Amazon senior leader, joins us for a raw, kinetic conversation about going from accent anxiety and a PIP in corporate America to leading a multi-million dollar travel company from Lagos—and why burning the safety net was the unlock.
We get into the inflection points that shaped his trajectory: learning to speak with clarity and conviction, documenting wins so respect isn’t optional, and choosing respect over belonging when feedback gets coded as "executive presence". Bayo shares the Dale Carnegie practices that rewired his leadership, the intentional hiring that built truly diverse, high-performing teams, and the power of pulling people with you and then coaching them to win.
Then we pivot to the return home. Bayo explains how he turned around a struggling brand by bringing Amazon-grade principles — frugality, customer obsession, speed, and high standards — into a complex African market. He lays out the second playbook too: trust but verify, relationships as strategy, deals done in social settings, and the discipline to learn from others' failed experiments before spending a dollar. His take on crisis will reframe how you see volatility: inside the noise is the opportunity, if you commit.
If you've wondered whether comfort is capping your growth, or whether your voice, background, or style can be turned into an edge, this is your map. Come for the candor; stay for the practical moves you can apply tomorrow — whether you're climbing in Big Tech or building in Lagos. If this conversation moves you, follow the Zero Generation podcast, share it with a friend who needs a push, and leave a quick review to help others find us.
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Video & Audio Production by
- JSB Video (Season 2)
- Adode Media (Season 1)