Zooming In on Firm Performance with the Rosenberg Survey
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Zooming In on Firm Performance with the Rosenberg Survey
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About this listen
Earn free CPE with Earmark! Take your learning on the go and earn NASBA-approved CPE just for listening to The INSIDE Public Accounting Podcast. Simply listen, take a short quiz, and download your certificate. Start now on the IPA channel in the Earmark app: INSIDE Public Accounting | Earmark CPE
The accounting profession runs on data — and two of the most relied-upon benchmarking surveys in the industry are the INSIDE Public Accounting Survey and the Rosenberg Survey.
In this episode, IPA’s Executive Director, Chelsea Summers, is joined by Kennedy Backer, Director of the Rosenberg Survey, to discuss:
- How the Rosenberg Survey began and what makes it unique
- The differences and complements between Rosenberg and IPA’s benchmarking data
- How firms are using data to make smarter strategic decisions
- Key findings from the 2025 report: growth rates, turnover trends, demographics and partner structures
- What defines an “elite firm” and how others can follow their example
Whether you lead a top 100 firm or a regional practice, this conversation shows how benchmarking can guide better leadership, smarter management and more sustainable growth.