e-Comas CEO Jérôme de Guigné sat down with Jason Mullen from b.box in Amazon Ads’ Partner Content Studio at Amazon Accelerate 2025.In this session, they chat about the story of b.box for kids, the founders and how the brand has been leveraging the different Amazon Ads capabilities to grow brand awareness, acquire new clients and expand internationally.

Jérôme de Guigné chats to Juan Andres Perez Blanco from our partner AVASK about their highlights from Amazon Accelerate 2025 held in Seattle.If you couldn’t make it or want a round-up of insights, this is the webinar for you! They look back at Amazon's biggest seller event, bringing you key takeaways like Amazon's rapid adoption of AI and other tools to facilitate global expansion, reducing barriers for sellers.

A low Amazon return rate is crucial for your reputation and profitability. But how can you reduce returns and minimise losses? Find out by listening to our podcast with Rachel Go from MyFBAPrep! We cover all the essentials you need to know about product returns and how to prevent them during Amazon’s golden quarter and beyond. Plus, get our top tips on optimising your returns policy to reduce waste. Listen if you want to reduce lost sales and grow customer trust.

#AmazonAdvertising #Q4

In this episode of eCommerce Made Simple, Jérôme de Guigné dives into the key takeaways from Amazon Ads unBoxed 2024 held in Austin, with special guests:

• Lawrence Taylor, CEO, Retail 4 Brands
• François Costa de Beauregard, Co-founder, m19
• Tarik Berrada Hmima, Co-founder, m19.

The panel shares insights on Amazon's evolving roadmap, new AI-driven tools like Audience Boost and AI Creative Studio, and Amazon's commitment to democratising advertising.Tune in for tips on how to prepare for events like unBoxed, build valuable connections and put new strategies into action for long-term success. #AmazonAds #AmazonBusiness

Couldn’t make it to unBoxed 2024? Don't worry, you can still learn from the event with Amazon Ads' hosted podcasts! In his role as Amazon Ads Ambassador, our CEO Jérôme de Guigné chats with Tarik Berrada Hmima and François Costa de Beauregard, from our partners m19, about how brands can grow globally with the right advertising strategies.

They cover:

• Adapting Amazon Ads for Multi-Channel Strategies

• Enhancements in AI-Powered Advertising

• Exploring New Ad Formats and Content

• And more!

In this session, e-Comas and m19 delve into sustainable long-term strategies for expanding brand recognition and optimising your advertising efforts on Amazon.

Key points we cover:

Data-Driven Decision Making: Discover the significance of leveraging data analytics and continuous market research to formulate effective advertising strategies on Amazon.
Expand Brand Recognition: Explore strategies such as competitor analysis to enhance brand visibility and recognition on Amazon.

Success Story Showcase: Hear about a real-life success story that highlights the effectiveness of long-term growth strategies.

Listen today for valuable insights and actionable strategies that can benefit your business's long-term growth on Amazon!

In this episode, we’re joined by George Eteen-Bliss from award-winning British kid's potty training brand Kiddi (My Carry Potty). We delve into key learnings from busy periods in the Amazon calendar, covering strategies that worked well (and not so well!), what we’ve learnt from the complexities of these busy times, and how to capitalise on the opportunities for long-term business gains.

Plus, learn about the brand’s journey to one of the top brands in its category, including tips that helped them get there and achieve great results in 2023 and plans for 2024 and beyond. #AmazonAds #AmazonBusiness