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marketingSHOWCASE

marketingSHOWCASE

Written by: marketingSHOWCASE / Sound Media
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About this listen

 We bring you conversations recorded in the studio at marketingSHOWCASE events around the UK. Our host James Marriott chats to experts from right around the world of marketing to get their insights into the industry, the latest trends, what's working and what's not, their wins and challenges - and loads more. --------- Find out more about marketingSHOWCASE and upcoming events at https://mktgshowcase.co.uk/ Get a taste of what marketingSHOWCASE is all about on YouTube: https://www.youtube.com/@marketingshowcase Find James on LinkedIn: https://www.linkedin.com/in/james-marriott-podcast/ James' business Sound Media takes care of the studio and all the production and editing: https://wearesoundmedia.com/ --------- In this ever more competitive world, agility and innovation are the watchwords of success. Adapting and evolving to meet new challenges, businesses of all types and sizes are embracing new marketing ideas and technologies to support business growth. Our mission: to share our combined “Know-How”, experience and innovations, in an environment that will help spark new ideas and find new products.Copyright 2025 marketingSHOWCASE / Sound Media Economics Marketing Marketing & Sales Politics & Government
Episodes
  • The impact of an external environment on marketing, with Cheska Hardie, Radio.co

    The impact of an external environment on marketing, with Cheska Hardie, Radio.co
    Dec 2 2025

    Cheska speaks to James on how utilising PESTLE analysis (a company's macro-environment by examining six external factors) and Porter’s 5 Forces - a strategic framework that analyses the competitive forces within an industry - can help to form a complete scan of the world around your business, allowing your marketing team to create flexible and robust strategies.

    Cheska speaks to James about the strategies and applications for marketing...

    And of course they discuss AI!

    Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/

    This show is produced by James Marriott from our podcast partners Sound Media https://wearesoundmedia.com/

    Podcast recorded at marketingSHOWCASE Manchester, December 2025
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    21 mins
  • Speed VS authenticity with Guy Woodcock, Marketing Manager, GJD

    Speed VS authenticity with Guy Woodcock, Marketing Manager, GJD
    Dec 2 2025

    In a world where there is a greater emphasis on speed and for AI for copywriting, is a risk that marketers lose personality and brand identity? Guy speaks to James about brands who stick to their beliefs and messaging - and those don't, risking it with AI and affecting their brand performance.

    Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/

    This show is produced by James Marriott from our podcast partners Sound Media https://wearesoundmedia.com/

    Podcast recorded at marketingSHOWCASE Manchester, December 2025
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    14 mins
  • Standing Out in a Noisy World, with Jordan Yates, Creative Director, Studio Antigravity

    Standing Out in a Noisy World, with Jordan Yates, Creative Director, Studio Antigravity
    Dec 2 2025

    In a marketplace where everyone’s shouting, most brands stand around and look, sound and even act the same. Jordan joins James to dig into why brand is no longer a “nice-to-have” - it’s the difference between being remembered or ignored.

    They explore what separates standout brands from forgettable ones, the costly mistakes companies make when they get it wrong, and how to build a brand that cuts through from day one - whether you’re B2B, B2C, or somewhere in between.

    Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/

    This show is produced by James Marriott from our podcast partners Sound Media https://wearesoundmedia.com/

    Podcast recorded at marketingSHOWCASE Manchester, December 2025
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    13 mins
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