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Four Levers Negotiating
- The Simple, Counterintuitive Way to Higher Deal Values and Lasting Trust
- Written by: Todd Caponi
- Narrated by: Tom Parks
- Length: 5 hrs and 10 mins
- Unabridged
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Have you ever felt like learning to negotiate requires a different personality than that required to sell? Great salespeople foster relationships built on trust and a focus on customer outcomes. Yet, when the customer says “yes” and it’s time to negotiate, we change personalities. We hide things, focus on our own optimal outcomes, and in many cases, leverage strategies drawn from FBI hostage negotiation techniques.
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Four Levers Negotiating
- The Simple, Counterintuitive Way to Higher Deal Values and Lasting Trust
- Narrated by: Tom Parks
- Length: 5 hrs and 10 mins
- Release Date: 27-01-26
- Language: English
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