Showing results for "Advances in Data-driven Computing and Intelligent Systems" in Marketing
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Data-Driven Marketing
- The 15 Metrics Everyone in Marketing Should Know
- Written by: Mark Jeffery
- Narrated by: Jim Meskemin
- Length: 9 hrs and 35 mins
- Unabridged
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How organizations can deliver significant performance gains through strategic investment in marketing.
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Data-Driven Marketing
- The 15 Metrics Everyone in Marketing Should Know
- Narrated by: Jim Meskemin
- Length: 9 hrs and 35 mins
- Release Date: 09-07-20
- Language: English
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₹469.00 or free with 30-day trial
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Data Mining Techniques, Third Edition
- For Marketing, Sales, and Customer Relationship Management
- Written by: Gordon S. Linoff, Michael J.A. Berry
- Narrated by: Steve Menasche
- Length: 38 hrs and 33 mins
- Unabridged
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This new edition - more than 50 percent new and revised - is a significant update from the previous one and reveals how to harness the newest data mining methods and techniques to solve common business problems. The duo of unparalleled authors share invaluable advice for improving response rates to direct marketing campaigns, identifying new customer segments, and estimating credit risk. In addition, they cover more advanced topics, such as preparing data for analysis and creating the necessary infrastructure for data mining at your company.
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Good book, great narration
- By P.S.V.S Sai Prasad on 23-08-22
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Data Mining Techniques, Third Edition
- For Marketing, Sales, and Customer Relationship Management
- Narrated by: Steve Menasche
- Length: 38 hrs and 33 mins
- Release Date: 25-12-18
- Language: English
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₹938.00 or free with 30-day trial
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