Showing results for "Breaking the Code" in Business & Careers

Behavioral science is a cornerstone of modern marketing practice, but much of what passes itself off as behavioral science is just bs. Good social science gives us the insights and roadmap we need to change behavior, but bad social science just muddies the water and tarnishes the social sciences. As behavior change is a core objective of marketing, getting behavioral science right is crucial. Join us as two behavioral scientists sound off on what is, and isn't, good social science, from a variety of disciplines covering new topics every podcast.Your hosts: Sonika Garcia, MPH, and Gabriel ...

One of New York Magazine's best books on Silicon Valley! The true, behind-the-scenes history of the people who built Silicon Valley and shaped Big Tech in America Long before Margaret O'Mara became one of our most consequential historians of the American-led digital revolution, she worked in the...

Have you ever been in a situation where you've felt invisible? Have you ever found yourself expected to serve tea, in a room where you are actually 'the expert'? Did you believe that if you got an education and worked hard you could fulfil your potential, only to find yourself undermined by low confidence, anxiety, exhaustion, struggle, imposter syndrome and glass ceilings? You are not alone. Many women have experienced this. And there was nothing they could do about it. Until now.