Showing results for "Brigid" in Money & Finance

When it comes to growing a business, it's no longer about what you sell, but how you sell it. Whether you're just starting out, upgrading your side hustle, or wanting to grow your existing business, your success depends on your sales. How to Sell Anything Online reveals the most successful marketing strategies from some of the best online businesses around the world. From content marketing and ads for Facebook, TikTok, Google, and Instagram to influencer marketing, website optimization, and SEO, this book will be your go-to business sidekick.

In this groundbreaking account, Elisabeth Braw explores the collapse of globalization and the profound challenges it will bring to the West. Drawing on interviews with prominent executives and policymakers from around the world, Braw poses the difficult questions all businesses and economies will face-and traces the intricate story of globalization from the exuberant 90s to the embattled present.

Planning is the trick for succeeding in small business. This process needn't be daunting, especially if you can get the timing right, pick a strategy that works, and chart a sound financial course. And if your best-laid plans go sideways, there's always hope, and a practical way forward, in this book. Getting Started in Small Business for Dummies will help you decide whether small-business ownership is right for you, and assess the viability of your business idea; and more.