Showing results for "Building Community" in Marketing & Sales

Inclusivity is the fuel to brand acceleration. As the digital world expands, developing an inclusive vision and strategy for building community is imperative. Just as Nike connected with all levels of athletes and Apple delivered products to all types of users so every brand must find the universal human connection to their products and services. How can organizations significantly impact people? How do you increase value and loyalty? How can you show up today as an inclusive brand?Welcome to Building Inclusive Digital Communities. Here, we listen and share ways to create an online ...

Nick Mehta and Robin Van Lieshout deliver an actionable playbook on how to cultivate meaningful communities that fuel quantifiable business growth. In the book, you'll learn how to capitalize on this new growth strategy to scale your company and develop excitement around your products and your firm. The authors outline the ten foundational Laws of Community, explaining why community development does not need to be expensive and how to integrate community in the heart of your customer journey.