Showing results for "Communications" in Linguistics

Better Vocabulary in 30 Minutes a Day offers a lively and entertaining method for adding a more impressive list of words to your everyday speech, and for learning how to use them effortlessly and accurately. Besides giving definitions, this invaluable guide also provides root meanings and elements of words so you can increase your vocabulary base by thousands of exciting new words and use them with aplomb in sentences.

A kinder, funner usage guide to the ever-changing English language and a useful tool for both the grammar stickler and the more colloquial user of English, from linguist and veteran professor Anne Curzan “I was bowled over, page after page, by the author’s fine ear for our language and...

Analogies are far more complex than their SAT stereotype and lie at the very core of human cognition and creativity. Once we become aware of this, we start seeing them everywhere - in ads, apps, political debates, legal arguments, logos, and euphemisms, to name just a few. At their very best, analogies inspire new ways of thinking, enable invention, and motivate people to action. Unfortunately, not every analogy that rings true is true. That's why, at their worst, analogies can deceive, manipulate, or mislead us into disaster.

O aparecimento da argumentação, seu uso intensivo, sua codificação fazem parte da marcha civilizatória. Ao abdicar do uso da força para empregar a persuasão, o homem se torna efetivamente humano. Todo discurso tem uma dimensão argumentativa. Alguns de forma explícita, como discursos políticos ou publicitários, enquanto outros não se apresentam como tal, como textos romanescos, didáticos ou líricos. Porém, todos são argumentativos. Apesar disso, faltavam estudos relevantes – e claros – sobre argumentação do ponto de vista discursivo.

WINNER OF THE NAACP IMAGE AWARD A fun and thoughtful dictionary of Black language you didn’t know you needed, Historically Black Phrases is a love letter to the Black community and the ways it drives culture. “This perfect blend of explanation, definition and social commentary will have...

An entertaining and informative guide to the most common 150 words even smart people use incorrectly, along with pithy forays into their fascinating etymologies and tangled histories of use and misuse. Even the most erudite among us use words like apocryphal, facetious, ironic, meteorite...

Do you, like most people, hate the idea of public speaking? Would you like to be more confident when you speak? Well now you can! In just minutes, this dynamic and fun audio course will fuel your confidence and arm you with proven techniques to drive more effective speeches and presentations. This program is perfect for managers, sales professionals, students, and anyone who wants speak more confidently and get more out of life.