Showing results for "D" in Marketing

What separates the world's top traders from the vast majority of unsuccessful investors? In this iconic financial classic, Jack Schwager sets out to answer this question in his interviews with superstar money-makers including Bruce Kovner, Richard Dennis, Paul Tudor Jones, Michel Steinhardt, Ed Seykota, Marty Schwartz, Tom Baldwin, and more in this audiobook.

In Go-to-Market Uncovered: How to Successfully Launch a Product and Drive Sustainable, Long-Term Revenue Growth, celebrated entrepreneur and go-to-market strategist Paul Sullivan delivers a hands-on discussion of the ARISE framework for bringing B2B SaaS, fintech, and tech-enabled businesses to market. The author shows you how to fully implement this framework in just 30 days. It offers a proven blueprint for long-term success you can apply to your own organization immediately, whether you work in a startup, a scale-up, or a large enterprise.

El podcast donde los líderes de marketing, tecnología y eventos comparten lo que nadie te cuenta.

From the world’s #1 MBA marketing program comes the latest edition of Kellogg on Marketing, presented by Philip Kotler and Alexander Chernev. With brand-new material on timely topics, like creating value to disrupt markets, defensive marketing strategies, strategic customer management, building strong brands, and marketing in the metaverse, the book explores foundational and advanced topics in marketing management.

Celebrated branding agency founder and influencer Dain Walker delivers an expert roadmap to harnessing your authority, credibility, and skills in your field to create consistent money-making opportunities. In the book, you’ll learn how to get paid for being a known name in your industry through your businesses, products, and services.

Podcast AI est votre RDV audio pour comprendre plus vite et mieux. Chaque épisode propose un résumé clair de livres, concepts clés en marketing, branding, business, argent, psychologie et développement personnel. Grâce à IA, gagnez du temps, captez l’essentiel et passez à l’action. Stratégie de marque, acquisition client, mindset, productivité, richesse, entrepreneuriat, croissance personnelle : tout est pensé pour progresser. Un podcast éducatif, inspirant et pratique pour apprendre, optimiser vos décisions et améliorer vos performances. Idéal pour curieux, créateurs, ...

Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible is a comprehensive A-to-Z library of everything you might need to know. Not only does it teach new entrepreneurs what works and what doesn't, with scores of tips, hints, insider information, and secrets of success, but it's also a reliable, valuable, and insightful resource for established business owners who want to help their businesses to grow and succeed.

Web3 Marketing: A Handbook for the Next Internet Revolution is the essential book for anyone looking to understand the next era of the internet and start building. Beyond the sensational hype and headlines around crypto and NFTs, a real revolution is taking place: new technologies for owning, moving, and organizing value spell the overdue end of an internet where a few huge companies hoard data and power, and open a new frontier for products, services, and applications in which ownership and control belongs to creators, builders, and users.

Consumers are overwhelmed by choices and inundated with marketing messages. And despite an obsession with positioning amongst the world’s most well-known companies, too many brands retain an outdated focus on “being better” and using “line-extensions” rather than on what really matters in the mind—being different than your strategic enemy.

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In this series, I’m sharing the strategies I use to differentiate my podcast and generate revenue by adding broadcast radio to my distribution. Discount link for tickets to PodFest 2026: https://go.podfestexpo.com/podfest2026tickets?fpr=dscott Get access to my slides, notes, cheat sheet, and more: https://dscottsmith.com/podfest2026 I’ll be speaking January 2026 at the 12th annual Podfest Expo in Orlando as part of the Monetization track. I know you’re busy, and I know you want actionable advice now. So, I created this limited-edition audio series to give you tips and advice before we ...

Exklusive Podcast-Reihe von Wagner T.D.F. - Ihrem Spezialisten für Telekommunikation, IT und Digitalisierung! Mit spannenden Einblicken, aktuellen Themen und echten Mehrwerten - persönlich, nah und informativ.

Icebreaker, le podcast qui brise la glace avec ceux qui cassent les codes. Deux fois par mois, Jérémy Lacoste, DG d’Eskimoz, rencontre les CMO, CEO et entrepreneurs qui construisent le marketing de demain. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

Hosted by a designer and fellow marketer who’s seen too many logos that should’ve stayed in Canva drafts, CRITIQ'D dives into the wins, fails, and WTF moments from big brands, small businesses, and viral campaigns. Each episode unpacks what’s working, what’s not, and what you can learn, whether you’re building a brand, managing one, or just appreciate a well-executed rebrand when you see it. We’ll cover everything from billion-dollar marketing moves to mom-and-pop website mistakes. No buzzwords. No gatekeeping. Just real talk about what makes (or breaks) a brand.

Which would you rather have: a smaller, watertight bucket of loyal customers or a larger leaky bucket of both loyal and not-so-loyal customers? In Customer Portfolio Management, Fred Selnes and Michael Johnson argue that for most companies and organizations the larger leaky bucket is more valuable.

In Follow the Feeling, strategy advisor Kai D. Wright answers a critical question plaguing entrepreneurs, brand strategists, marketers, and leaders: How do you grow your brand in a noisy world? Analyzing 1,500 fast-growing companies from Alibaba to Zara, the Columbia University lecturer and Ogilvy global consulting partner unpacks five branding secrets. Starting with behavioral economic principles and ending with a new systems-based approach to brand building, Wright offers listeners one metric that trumps the hundreds entangling brand value, feelings.

Inside Team Building wird zu D-Talk. Warum? Weil wir Lust haben, ein breiteres Themenspektrum abzudecken. Im D-Talk redet Gründerin und CEO der Personalberatung D-Level, Katharina Wolff, mit ihren Gästen darüber, was erfolgreiche Unternehmen wirklich ausmacht. Denn wir glauben: Erfolg ist kein Zufall. Ihre Gesprächspartner sind Menschen aus dem digitalen Maschinenraum, Führungskräfte, Investoren und Gründer. Mit ihnen wird sie verschiedenste Formen und Perspektiven auf modernes Leadership diskutieren. Sich neue und außergewöhnliche Geschäftsmodelle genauer anschauen und die neuesten ...

Bienvenue dans Podcast Mode d’Emploi, le guide pratique du podcasting pour les entrepreneurs ambitieux qui veulent faire entendre leur voix autrement. Vous êtes entrepreneur, vous cherchez à renforcer votre crédibilité, à créer du lien avec vos clients, et à vous démarquer dans un monde où tout va vite ? Ce podcast est fait pour vous. Ici, on déconstruit ensemble les idées reçues qui vous freinent : non, le podcast ne prend pas forcément trop de temps, oui, il peut toucher une audience engagée, et non, ce n’est pas un doublon avec vos réseaux sociaux, c’est un levier ...

Vendere Camere d’Hotel Il podcast dove neuroscienze, psicologia e tecnologia si incontrano per migliorare le performance dell’hotel. In ogni episodio analizziamo le migliori tecniche di neuromarketing e i principi di persuasione che guidano le decisioni dei viaggiatori online. Approfondiamo come piattaforme come Booking.com, Expedia, Airbnb e i Booking Engine dei siti ufficiali utilizzano bias cognitivi, leve emotive e design comportamentale per influenzare il comportamento d’acquisto. Il podcast è rivolto a hotel manager, revenue specialist, consulenti turistici, e curiosi vari.

Shhh Listen. Hear that? That's the sound of your business. The conversations taking place online and in the marketplace tell you nearly everything you need to know about your company and your customers - what people are saying about you, how they use your products, whether they'll buy or recommend your product, and how they respond to your marketing and advertising. Listening provides unrivaled insight. If you do it right, you'll have a decisive edge over your competition as you adapt faster to customer needs and market changes.