Showing results for "Digital Communication" in Public Policy

A blueprint for boosting your activism and building support for the causes you care about, featuring fan-building tactics from the music industry and the voices of today’s most passionate change-makers “This book shines a light on a wealth of new strategies to help reach people in ways that...

Can refocusing conversations between doctors and their patients lead to better health? Despite modern medicine’s infatuation with high-tech gadgetry, the single most powerful diagnostic tool is the doctor-patient conversation, which can uncover the lion’s share of illnesses. However, what...

This book is about the power of communication to do great harm and how civic leaders and engaged citizens can hold other leaders accountable to prevent it. Author Helio Fred Garcia focuses on the language President Trump uses that conditions an audience to accept, condone, and commit violence against a targeted group, rival, or critic. Including a history of such rhetoric, this book identifies a playbook consisting of 12 forms of communication that typically precede genocides and other acts of mass violence. The Rwandan Hutu used 10, the Nazis used all 12, and Trump uses all 12, too.

This highly understandable and entertaining book distils best practice research on science communication into accessible chapters, supported by case studies and examples. With practical advice on everything from messages and metaphors to metrics and ethics, you will learn what the public think about science and why, and how to shape scientific research into a story that will influence beliefs, behaviours and policies.

Our increasingly interconnected, digitized, and globalized world presents immense opportunities and unique challenges. Modern businesses and schools interact with individuals and organizations from a diverse range of cultural and national backgrounds - increasing the likelihood for miscommunication, errors in strategy, and unintended consequences in the process. Use Your Difference to Make a Difference provides listeners with a skills-based, actionable plan that transforms differences into agents of inclusiveness, connection, and mutual understanding.