Showing results for "Entrepreneurship and Economic Development" in Marketing & Sales

The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how...

This new Master Course presents selections carefully edited for specific topics from the Nightingale Conant panel of 39 best-selling authors. Learn mandatory skills to win in business from experts with proven track records in business. We searched through hours of content from their business skills courses to present their expertise on the topic of discussion in each chapter.

The new way to transform a sales culture with clarity, authenticity, and emotional intelligence. Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is...

In Entrepreneurial Marketing: Beyond Professional Marketing, a renowned team of marketing leaders, including the "Father of Modern Marketing," professor Philip Kotler, delivers a groundbreaking and incisive redefinition of entrepreneurial marketing. In the book, some of the marketing sector's brightest minds explore the increasingly essential initiative to build new capabilities beyond the mainstream marketing approach that also consider the effect of digital connectivity on consumers and companies everywhere.

Today's established companies must find new ways to reignite their entrepreneurial DNA and jumpstart revenues--or risk losing their way. By working with startup companies, Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, says...

4 Corners Forward is a candid video and podcast series spotlighting the people, projects, and possibilities shaping the economic future of the Four Corners region. Hosted by local business leaders and economic development experts, each episode dives into real conversations about business attraction, infrastructure wins, workforce development, and why this region is poised for long-term growth. Whether you’re a local business owner or exploring a relocation to San Juan County, these off-the-cuff insights reveal how the Four Corners is moving forward—together.

Éxito en ventasOchenta por ciento de todas las ventas se realizan solamente por el veinte por ciento de los vendedores. Es sorprendente descubrir que esos vendedores se desempeñan solo un poco mejor que sus colegas en determinadas áreas críticas. Al brillar en estas competencias, puedes...

LEDC’s premier podcast, Econo-Mía, aims to provide a window into the economic power of Latinos and other underserved communities in the U.S. by focusing on key economic themes revolving around housing, women, financial stability, and small business development and financing.

Join us weekly as we highlight Roswell business leaders and discuss current business trends.