Showing results for "For the Future" in Consulting
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Winning the Story Wars
- Why Those Who Tell - and Live - the Best Stories Will Rule the Future
- Written by: Jonah Sachs
- Narrated by: Jonah Sachs
- Length: 7 hrs and 14 mins
- Unabridged
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The story wars are all around us. They are the struggle to be heard in a world of media noise and clamor. Today, most brand messages and mass appeals for causes are drowned out before they even reach us. But a few consistently break through the din, using the only tool that has ever moved minds and changed behavior - great stories. With insights from mythology, advertising history, evolutionary biology, and psychology, viral storyteller and advertising expert Jonah Sachs takes listeners into a fascinating world of seemingly insurmountable challenges and enormous opportunity.
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Winning the Story Wars
- Why Those Who Tell - and Live - the Best Stories Will Rule the Future
- Narrated by: Jonah Sachs
- Length: 7 hrs and 14 mins
- Release Date: 10-07-12
- Language: English
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₹844.00 or free with 30-day trial
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