Showing results for "LA Sports" in Writing, Research & Publishing Guides

In an increasingly secular, fragmented, and distracted culture, nothing brings Americans together quite like sports. On Sundays in September, more families worship at the altar of the NFL than at any church. This appeal, which cuts across all demographic and ideological lines, makes sports perhaps the last unifying mass ritual of our era, with huge numbers of people all focused on the same thing at the same moment. That timeless, live quality makes sports very powerful, and very lucrative. And the media spectacle around them is only getting bigger, brighter, and noisier.

In Game On David Bockino, a former marketing and advertising manager at ESPN turned professor of communications and sport management, provides the first overview of the evolution of the sports media industry.

In Sit Down and Cheer, Martin Kelner traces the development of this relationship from its humble origins in the 1960 Olympics, by way of the first-ever Match of the Day in 1964, through to the financial impact of Sky, right up to the high-tech gadgetry of our present-day viewing. Insightful and very funny, this is an entertaining exploration of two major national pastimes and not to be missed.

The colorful, sentimental, funny, affectionate, cantankerous memoir by the most colorful, funniest, most cantankerous-- and probably the most revered-- sportswriter of the last fifty years. Dan Jenkins is accepted as one of the greatest (if not the greatest) golf writer of all time, wrote beloved bestselling novels and abused more corporate expense accounts than anyone who ever lived. It's a touching, laugh-out-loud tribute to the romanticism of old-time sportswriting-- and the glory days of sports.

Before he'd covered dozens of World Series; before he'd written about countless hirings, firings, superstars, and scandals, Bill Madden was a cub reporter on one of his first assignments at Yankee Stadium—and manager Ralph Houk had just gone out of his way to spit tobacco juice all over Madden's shoes. “That’s Ralph’s way with rookie writers he doesn’t recognize,” came the explanation. “He doesn’t mean anything by it.”

Na melhor tradição do novo jornalismo, Adriano Wilkson constrói uma história vibrante e dramática, cheia de personagens de carne e osso (e músculos) inesquecíveis, em que o ringue onde as batalhas se desenrolam se torna uma alegoria dos percalços que a vida impõe a milhões de brasileiros. Acácio Pequeno precisa evaporar de seu corpo cerca de três litros de água para ter acesso à luta mais importante de sua carreira.