Showing results for "Lost" in Marketing

This isn't a book. It's a collection of chapters containing proven tactics I withheld from the $100M Series because they were "too advanced," "too niche," or "too much math." Translation: They work too well for specific situations.

During the 1920s and 1930s, Bruce Barton was a household name in America - a hugely successful advertising man who revolutionized his industry by treating customers like people, not like sheep to be fleeced. He created some of the most memorable and long-lived advertising slogans and campaigns in history. He understood how to succeed in business and advertising, and he set down his principles for success in best-selling books that put his name on everyone's lips.

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What is lost customers?Image result for how to get your customers backA lost customer can be defined as one who hasn't bought from you for X number of months.Lost customers are an important source of information for companies, since they contain a lot of valuable data.Discover customer recovery strategies in this podcast.