Showing results for "Lucy" in Small Business

Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner has over 15 years of publicity experience, including running her own specialist consultancy focused on startups and entrepreneurs. 

‘Sensational new book’ – MAIL ON SUNDAY ‘Bombshell book’ – THE SUN ‘Tell-all book’ – MAIL ON SUNDAY 'Explosive new book' – DAILY MAIL 'Kervin is a master storyteller' – THE LONDON STANDARD AN UNFLINCHING EXPOSÉ OF MOHAMED AL-FAYED'S 25-YEAR REIGN OF TERROR AT HARRODS...

Lucy Whittington is on a mission: She wants everyone in the world to do what they're brilliant at and not just what they're good at. Having done what she was good at (marketing) for a long time, and getting overqualified with an MBA, Lucy realized that her thing was finding other people's things and helping them turn them into great businesses that they loved. In this audiobook, Lucy uses her proven five-step process to help even more people find what they are brilliant at. 

With this book, you'll learn to tell the eight essential stories guaranteed to engage, influence, and inspire your customers, colleagues and clients. Recognize the amazing stories waiting to be uncovered; stories that will boost your business and build your profile. Master the powerful art of storytelling to connect with people authentically, make the sale and seal the deal, then broadcast your stories using both traditional platforms and the most powerful social media tools. Power Stories is your essential guide to harnessing the awesome power of a well-told story.