Showing results for "Management Information Systems" in Business & Careers

Focusing on the business and financial value of big data analytics, respected technology journalist Frank J. Ohlhorst shares his insights on the newly emerging field of big data analytics in Big Data Analytics. This breakthrough book demonstrates the importance of analytics, defines the processes, highlights the tangible and intangible values, and discusses how you can turn a business liability into actionable material that can be used to redefine markets, improve profits, and identify new business opportunities.

What is your digital business model? While many leaders of companies recognize the threat from digital - and the potential opportunity - they lack a common language or a compelling framework to help them assess it and, more importantly, to direct them. They don't know how to think about their digital business model. In this probing and practical book, Peter Weill and Stephanie Woerner provide much-needed tools, self-assessments, motivating examples, and key financial analyses of where the profits will likely be made.