Showing results for "New Englishes" in Consumer Behaviour & Market Research

Decoding the New Consumer Mind provides marketers with practical ways to tap into this new consumer psychology, and Yarrow shows how to combine technology and innovation to enhance brand image; win love and loyalty through authenticity and integrity; put the consumer's needs and preferences front and center; and deliver the most emotionally intense, yet uncomplicated, experience possible. Armed with Yarrow's strategies, marketers will be able to connect more effectively with consumers - driving profit and success across the organization.

As the former chief scientist of Express Scripts, a Fortune 25 health-care company dedicated to making the use of prescription medications safer and more affordable, Bob Nease is an expert on applying behavioral sciences to health care. Now, he applies his knowledge to the wider world, providing important practical solutions marketers, human resources professionals, teachers, and even parents can use to improve the behavior of others around them and get the positive results they want.

There are 3 types of malls in Singapore. The first is the Orchard Mall, filled with Tai-tais, TWGs, and price-tags which can blind you.The second is the Strata Mall; a little shabby, a little eclectic, with the forlorn air of an impending en-bloc. The last is the Capitaland Mall, designed for...