Showing results for "Pleasure" in World

Freud's landmark work about the pleasure principle covering ancient times to his own: psychology, arts, literature, science, biology, and social science.

We pursue power, pleasure, and profit. We want as much as we can get, and we deploy instrumental reasoning-cost-benefit analysis-to get it. We judge ourselves and others by how well we succeed. It is a way of life and thought that seems natural, inevitable, and inescapable. As David Wootton reveals, it is anything but. In Power, Pleasure, and Profit, he traces an intellectual and cultural revolution that replaced the older systems of Aristotelian ethics and Christian morality with the instrumental reasoning that now gives shape and purpose to our lives.

Sugar substitutes have been a part of American life since saccharin was introduced at the 1893 World's Fair. In Empty Pleasures, the first history of artificial sweeteners in America, Carolyn de la Pena blends popular culture with business and women's history, examining the invention, production, marketing, regulation, and consumption of sugar substitutes such as saccharin, Sucaryl, NutraSweet, and Splenda.