Showing results for "Powers and Principles" in Marketing & Sales

There's a Customer Born Every Minute reveals the lost wisdom of famous entrepreneur and showman, P. T. Barnum. Barnum was much more than a showman; he was a dedicated businessman and entrepreneur with a razor-sharp mind. In this delightful and absorbing new edition, Joe Vitale reveals the secrets of Barnum's success and shares the 10 key business practices that Barnum developed and lived by.

In sales, what might have worked yesterday is just not good enough in today's competitive marketplace. In this state-of-program, Dr. Loretta provides you with the 21 most current psychological principles of persuasion - new, powerful discoveries about human behavior and why people buy now. You'll to create the "Eureka Factor" - the buyer's sense of what everything is just right. And it's all in a practical, step-by-step format that lets you start using your knowledge the very same day.