Showing results for "Real,-" in Business Leaders

Admen, Mad Men, and How Advertising Really Works is written to be easily digestible by interns, CEOS, or anyone who has ever watched a television commercial or clicked on a banner ad. Irreverent, packed with useful information, and unflinchingly honest, it is a serious business book by a seriously funny man and a must for anyone who lives, works, or plays in today's commercial culture.

From the age of five, when he helped his deaf father negotiate advertising contracts, Richard Desmond has always had an eye for business. In The Real Deal he offers a no-holds-barred account of an extraordinary career that has taken him from cloakroom attendant at a north London club to billionaire media owner.

"Shortly after we set up shop, the four of us and our wives convened at Arthur's home on Long Island to celebrate. It was a festive occasion, and we all openly shared our aspirations. To this day, I remember the others stressing over and over their desire to become wealthy. Given that Joanie and...

James Caan is one of Britain's most successful entrepreneurs. Dropping out of school at just sixteen, he started his business life with no qualifications and two pieces of advice: 'Observe the masses and do the opposite' and 'Always look for opportunities where both parties benefit'. Armed with just his father's wisdom, his own unique charm and the Yellow Pages, James Caan built a market-leading business with a turnover of more than #130 million from a broom cupboard.

At a time when Warren Buffet has again emerged as the defining sage and darling of Wall Street, this fascinating book explodes the myths that surround the man from Omaha and brings new insights into his remarkable successes ¿ as a manager, an allocator of capital, and a role model for financial managers, investors, and business executives around the world. Many best-selling books have tried to unlock Buffett's secrets by analysing his genius as a stock picker. But they missed the point.

The inspiring story of a pioneering program that is redefining urban young adults as economic assets, not deficits During Gerald Chertavian’s many years as a Big Brother, the former technology entrepreneur realized that our nation’s "Opportunity Divide" strands millions of young...

Candid conversations with top leaders around the world on how they approached pivotal moments in their careers.

Dave Portnoy's unpredictable rise to fame and fortune didn't happen overnight. And as Barstool's Kevin Clancy explained, "It'll never happen again." From handing out newspapers alone in a dirty subway station, to selling his digital media company for half a billion dollars, and then buying it back for $1, Portnoy's twenty-year, controversy-filled Barstool Sports adventure is one you have to hear to believe.

Having spent over twenty years building her hugely successful beauty empire, Maria Hatzistefanis managed to achieve all her childhood dreams and goals. Whilst this life of glamour and success is exhilarating, Maria is shocked to find that the happiness it brings is fleeting. This leads her to realize that her life needs a new focus. In this easy-to-follow guide, Maria asks the fundamental question: "What is happiness?" Brimming with good sense, great advice and clear tips, How to Live Your Best Life will equip you with the tools you need to be in control of your own destiny.