Showing results for "The Audience" in Media Studies

Springsteen Fandom: "A Lifetime Conversation" explores the experience of the Bruce Springsteen musical fandom as a mutual exchange between artist and audience. Choosing significant stops of the Springsteen and E Street Band 2023 Tour as a narrative guideline, the book presents a thorough...

In the tradition of Neil Postman's masterpiece Amusing Ourselves to Death, Audience of One shows how American media have shaped American society and politics, by interweaving two crucial stories. The first story follows the evolution of television from the three-network era of the 20th century, which joined millions of Americans in a shared monoculture, into today's zillion-channel, internet-atomized universe, which sliced and diced them into fractious, alienated subcultures. The second story is a cultural critique of Donald Trump. 

In The Marketplace of Attention, James Webster explains how audiences take shape in the digital age. Webster describes the factors that create audiences, including the preferences and habits of media users, the role of social networks, the resources and strategies of media providers, and the growing impact of media measures - from ratings to user recommendations. He incorporates these factors into one comprehensive framework: the marketplace of attention.