Showing results for "The Others" in Marketing & Sales

We are now living in a world with over 100 brands of bottled water. The United States alone is home to over 45,000 shopping malls. And there are more than 19 million customized beverage choices a barista can whip up at your local Starbucks. Whether it’s good or bad, the real question is why we behave this way in the first place. Why do we telegraph our affiliations or our beliefs with symbols, signs, and codes? Brand Thinking and Other Noble Pursuits contains 20 interviews with the world’s leading designers and thinkers in branding.

An illuminating look at the way the thoughts we have and the decisions we make are influenced by forces that aren't always in our control Why are people named Kim, Kelly, and Ken more likely to donate to Hurricane Katrina victims than to Hurricane Rita victims? Are you really more likely to...

This cutting-edge book shows you step-by-step how to set yourself up for success to win contracts and make more money on these sites—whether you’re a full-time freelancer or want to quit your current job to freelance full-time. Using the strategies outlined in this book, you’ll be able to compete with seasoned freelancers even as a beginner in the freelance space.

A leading business journalist takes us inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy. Dollar Shave Club and its hilarious marketing. Casper mattresses popping out of a box. Third Love’s lingerie designed...

Unfortunately, most companies only work, if their owner is constantly present at the office. Without them, most companies are not valuable at all. Things wouldn't be that bad, if the owner wouldn't have to work 60 hours a week. But the main problem is - he's not working ON but IN the company. If this sounds familiar to you, it's time to put your company on autopilot.

Brand Crimes & Other Offenses is the cultural court where strategy meets misconduct.Each week, host Sasha Monique, brand architect and creative strategist, investigates a new case from the world of branding, marketing, and modern commerce. Through forensic deep dives, cultural analysis, and sharp behavioral insight, she dissects why brands succeed, why they crash, and why some decisions should qualify as strategic felonies.From iconic rebrands and PR disasters to psychological frameworks, cultural trends, and confessions from founders, Sasha brings street-luxe intelligence, razor-sharp ...

In this thought-provoking and entertaining book, Tom Asacker, author of Sandbox Wisdom and A Clear Eye for Branding, pulls back the curtain on the workings of the mind and reveals the hidden logic to motivating behavior, both in ourselves and in others.

Seth Godin, one of today's most influential business thinkers, writes best-selling books like Purple Cow and All Marketers Are Liars. And in between those annual books, he delivers a daily stream of ideas on one of the world's most popular blogs.

Qui mieux que nos prospects et clients peut nous aider à mieux vendre ? Bienvenue dans The Other Sale, le podcast qui donne la parole à vos prospects et clients B2B. Régulièrement, j’invite des décideurs grands comptes pour échanger sur leur expérience d’achat et post-achat, leur processus d’achat et tout ce qui peut aider à améliorer notre performance commerciale. L'objectif : mieux aligner vendeurs et clients pour transformer vos prospects en partenaires durables 🤝 🎙️ Prêts à embarquer de l’autre côté de la vente ? Hébergé par Ausha. Visitez ausha.co/fr/...

Plunging forward in life and business through logic, philosophy and positive thought. Hey there, I am Darrell Stern and I have been through a LOT in my life (like I am sure you have). I have come to several conclusions about life and love and business that I want to share with you. AND I powerful guests that are going to go deep into how they REALLY get through life and love and business and SUCCEED! Be sure to get my book on Amazon, "My Upward Spiral", and ... Check out the amazing Marketing ROI of the Stern Marketing Academy https://stern.marketing Go Stern Storming and tap into your gifts:...

Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.

Before putting your all into a life of entrepreneurship, it's essential to get tips and advice from experts. By seeking proper guidance, you will not be chasing goals aimlessly. And, you lower your chance of encountering risks. However, most strategies from so-called professionals can sound repetitive and not relatable. You may find yourself following "secrets" to unlock seven-figure revenue only to lose more money. Welcome to Other, the podcast where we look on the other side of prominent yet out-of-touch entrepreneurship strategies. Here, we dive deep into refreshing advice that is mostly ...

SEO Podcast - Paul Warren and Ryan Klein discuss new SEO and digital marketing trends while trying to stay sane.

You've heard of colleagues making lots of money by getting new clients through the Internet. But you've tried Search Engine Optimization (SEO), AdWords, and other techniques, with only a trickle of new business. You want to find ways to reach new customers, but without continuing to make an Internet marketer or your webmaster rich while you reap just a little. Here's how.

Have you felt different or wondered if something is wrong with you because you don't fit nicely into one box? Have you felt "other"? Join host Nikki Innocent, a holistic career coach and leadership expert, on Checkbox Other, a podcast that celebrates the power of being different. Nikki invites leaders, experts, and everyday people to share their stories, and she also provides her expertise on topics such as identity, authenticity, vulnerability, and career advice with empathy, humor, and heart. If you are seeking validation or inspiration in your unique life experiences then you have found ...

This podcast is created by advertising people for business people. Hosted by Rick Van House and produced from the offices of Know Advertising, the boutique agency he founded. Listen in and learn as guests from all over share their perspectives on advertising, business and the business of advertising.

Every Other Thursday is a foodservice and hospitality industry - centric podcast where we have lively topic-focused discussions for our industry and beyond. Frequently, our experienced hosts are joined by industry-relevant guests and various subject matter experts - all in an attempt to provide our listeners with helpful information and perspective. Every Other Thursday is an approximately 45-60 minute podcast and is brought to you by TabletopJournal.com TabletopJournal – where we celebrate the products, the people, and the places in the world of hospitality tabletop.

Drawing on insights from across the social, behavioral, and natural sciences, Michelle Baddeley explores contexts in which behavior is driven by the herd. She analyzes the rational vs nonrational and cognitive vs emotional forces involved, and she investigates why herding only sometimes works out well. With new perspectives on followers, leaders, and the pros and cons of herd behavior, Baddeley shines vivid light on human behavior in the context of our ever-more-connected world.

Negotiation is the middle ground between capitulation and stonewalling, a back and forth between two parties trying to reach agreement. If a price or other term is nonnegotiable, there is no give and take, just "take it or leave it". You may think you are negotiating, but if the other side isn't playing, you aren't either. Regardless of the industry, situation, or product, the two most common mistakes negotiators make are: 1. They give ground too easily, and 2. They get nothing in return.

Some used car dealers in Victoria offer warranties, while others don't. This difference depends on factors like customer trust, car quality, repair costs, and competition.