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Kathi Kruse and Mike The Car Guy Correra are best friends, with many many years of retail experience in the car biz. "We decided to get together and talk about the things that are important to us in the auto industry, and hope you’ll come along for the ride. We’ll cover auto industry stuff, dealership profitability, and digital platforms, all with a dose of humor and our love for 80s/90s music. Join us!"

Welcome to Add Creative, a new podcast from Pencil that’s dedicated to sharing the unexpected ideas that changed the game for DTC founders & operators that you can leverage to grow your business. Hosted by Chase, Head of Marketing & Growth at Pencil, Add Creative will cover a lot of ground and a wide range of topics, from how founders got their ideas for their business to what is the most profitable channel for your verticals and much more. But every interview will hit the level of tactical depth where actionable advice is found. We hope you’ll join us. Subscribe to “Add Creative” now ...