Showing results for "The PlayBook" in Organisational Behaviour

Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers' decade of research and teaching at Columbia Business School and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world.

There is no CEO task more significant than leading change in an organization whose old business model needs updating. Large-scale change involves rethinking how to engage customers, partners, and suppliers with new technology and hard decisions about how to reorganize internal operations—plus the challenges of executing the transformation. Too many things can go wrong, from natural organizational resistance and inertia, to lack of strategic focus, to execution problems. And yet, organizations today must be more dynamic than ever before.

In today's environment of partial attention and isolating remote work, few things are more satisfying than group experiences that produce powerful, meaningful connections and output. But this kind of enlivening, collective work doesn't happen by chance. It must be consciously designed and purposefully activated—in a team, an organization, and a culture. The good news is that making space for this kind of work doesn't have to be hard. There's a technique available to everyone, with no special certification required: gamestorming.

Value in the next phase of the digital era will go to those companies that don't just try digital but also scale it. Digital@Scale examines what it takes for companies to break through the gravitational pull of their legacy organizations and capture the full value of digital. Digging into more than 50 detailed case studies and years of McKinsey experience and data, the authors, along with a group of expert contributors, tell how companies can move beyond incremental change to transform the business where the greatest value is generated - at its core.