Showing results for "The Studio" in Professionals & Academics

Admen, Mad Men, and How Advertising Really Works is written to be easily digestible by interns, CEOS, or anyone who has ever watched a television commercial or clicked on a banner ad. Irreverent, packed with useful information, and unflinchingly honest, it is a serious business book by a seriously funny man and a must for anyone who lives, works, or plays in today's commercial culture.

Indira Nooyi's meteoric rise and success has been charted by every newspaper and business journal in the world, but how many of us know the person behind the image? The Secret of Success: The Story of Indira Nooyi gives us a rare insight into Nooyi's life, her childhood, the choices she made, the struggles she faced and the lessons she learnt on her way to the top.

30 Women in Power carries the inimitable voices of Indian women who have been pioneers and led large organizations - in banking, law, the media, advertising, government services, health care, consulting, the fast-moving consumer goods sector and the not-for-profit space. In these narratives - told up close and personal - 30 of India's greatest women achievers speak of the guiding principles that have held them in good stead; the role models who have anchored them; the childhood influences that have shaped their values; and more.

Listed as one of the “12 greatest entrepreneurs of our time" by Fortune magazine in 2012, Nagavara Ramarao Narayana Murthy, or NR Narayana Murthy as he is better known, is probably the most recognized and respected face of Indian industry. This book takes you through the fascinating journey of a 17-year-old who had to sacrifice his entry into the prestigious Indian Institute of Technology because his father did not have money to pay his fees and ultimately came up in life to head a global IT giant.

How did the trailblazers of Indian business turn their dreams into reality? The Pilani Pioneers profiles twenty-five accomplished BITS Pilani graduates, including startup founders, entrepreneurs and CEOs, who have made an indelible mark on the Indian and global business landscape while deftly navigating the twists and turns of their professional and personal lives.

Veteran adman and author Ambi Parameswaran has relied on one process of learning above all others: powerful conversations with clients and customers. A challenging customer, in his view, goes from being someone who poses an obstacle to quality work to someone with eye-opening ideas and concepts. Approached as an exercise in listening and learning, these conversations can become long-term lessons.

When the Nazis invaded Hungary in 1944, they sent virtually the entire Jewish population to Auschwitz. A Jew and a medical doctor, the prisoner Dr. Miklos Nyiszli was spared death for a grimmer fate: to perform "scientific research" on his fellow inmates under the supervision of the man who became known as the infamous "Angel of Death" - Dr. Josef Mengele. Nyiszli was named Mengele's personal research pathologist. In that capacity he also served as physician to the Sonderkommando, the Jewish prisoners who worked exclusively in the crematoriums and were routinely executed after four months.

The protagonist of Just Do It is Phil Knight, a reclusive billionaire who started a two-man operation importing Japanese running shoes and built it into a $4 billion company. Irreverent, unpredictable, and leery of the sports establishment, Knight created the most muscular jock culture in business, a place where employees routinely took two hours at lunch to work out and then strategized late into the night in their holy war against competitors Reebok and Adidas.

What do you do when your world ends? At 28 years old, Krista Schlyer sold almost everything she owned and packed the rest of it in a station wagon bound for the American wild. Her two best friends joined her - one a grumpy, grieving introvert, the other a feisty dog - and together they sought out every national park, historic site, forest, and wilderness they could get to before their money ran out or their minds gave in.

A true scientific pause-resister that traces a remarkable scientific breakthrough (the isolation of endorphins in the brain) as dedicated scientists race - not only with their fellow scientists - but against time and the profit hungry giant pharmaceutical companies. This audiobook chronicles the fascinating discovery of endorphins, the body's natural painkiller.

At 22, Dan Brown came to the Bronx's P.S. 85 as an eager, fresh-faced teacher. Unbeknownst to him, his assigned class, 4-217, was the designated "dumping ground" for all fourth-grade problem cases, and his students would prove to be more challenging than he could ever anticipate. Intent on being a caring, dedicated teacher but confronted with unruly children, absent parents, and a failing administration, Dan was pushed to the limit time and again: he found himself screaming with rage, punching his fist through a blackboard out of sheer frustration, often just wanting to give up and walk away.

Unlocked begins with a vivid depiction of the author's life with her autistic son, Ben. Feelings of isolation and self-hate and even moments of hatred toward her own child in response to his behaviors, as well as the impact on her marriage and younger daughter, impel her to seek solutions for his condition. Through years of trial and error, Susan eventually discovers methods that bring about radical improvement in Ben.

Considered to be the world’s foremost post-Jungian thinker, James Hillman is known as the founder of archetypal psychology and the author of more than 20 books, including the bestselling title The Soul’s Code. In The Making of a Psychologist, we follow Hillman from his youth in the heyday of Atlantic City, through post-war Paris and Dublin, travels in Africa and Kashmir, and onward to Zurich and the Jung Institute, which appointed him its first director of studies in 1960.

In this path-breaking and genre-defying book, Parmesh Shahani - vice president at Godrej Industries Ltd - draws from his decade-long journey in the corporate world as an out and proud gay man to make a cogent case for LGBTQ inclusion and lay down a step-by-step guide to reshaping office culture in India.

Portraits of Power is not just an autobiography of a man who for several decades has played an active role in India’s march towards becoming a formidable economy; it is indeed, on multiple levels, a book that profiles myriad institutions that work in harmony to make things happen. And in everything that N. K. Singh has done, so in this book, too, there is both incisive clarity and insightful anecdotal heft.

Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes listeners inside Google headquarters - the Googleplex - to explain how Google works.

起訴した事件の有罪率は99%以上、巨悪を暴く「正義の味方」というイメージがある検事。しかしその日常は、捜査に出向き、取り調べをして、調書を作成する、意外に地味な作業ばかりだ。

Before Memory Fades by Fali S. Nariman is a revelatory, comprehensive and perceptive autobiography - candid, compelling and authoritative. Internationally admired and respected, Fali S. Nariman is a senior advocate of the Supreme Court of India. He began his career at the Bombay High Court in November 1950 and has since been active in the legal profession. Over the years, he has held several prestigious posts at both the national and international levels. He became a Member of Parliament (Rajya Sabha) in November 1999.

Driven by family values and Indian ethos, yet wholly contemporary and pioneering in their thinking and best practices, Hero firms today are renowned for putting mutually beneficial relationships at the very core of their business philosophy. The book goes deep inside the 'family spirit' that brought employees, customers, channel partners, suppliers and local communities together to create success, welfare and well-being for millions over the past seven decades. A rare story that proves how a principle-driven organization can create exceptional value for society.

No family in the past two centuries has been as constantly at the center of Europe's great events, has featured such varied and spectacular personalities, has had anything close to the wealth of the Rothschilds. To this day they remain one of the most powerful and wealthy families in the world. In Frederic Morton's classic tale, the family is brought vividly to life.