Showing results for "Turning Social" in Money & Finance

Shhh Listen. Hear that? That's the sound of your business. The conversations taking place online and in the marketplace tell you nearly everything you need to know about your company and your customers - what people are saying about you, how they use your products, whether they'll buy or recommend your product, and how they respond to your marketing and advertising. Listening provides unrivaled insight. If you do it right, you'll have a decisive edge over your competition as you adapt faster to customer needs and market changes.

David Korten argues that global corporate consolidation of power is but one manifestation of what he calls "Empire", the organization of society by hierarchies of dominance that have held sway for the past 5,000 years. Empire has always resulted in misery for the many and fortune for the few. Now it threatens the very future of humanity. The Great Turning traces the ancient roots of Empire and charts its long evolution from monarchies to the transnational institutions of the global economy.