Showing results for "Weapons" in Marketing & Sales

Too many small and mid-sized businesses offer gold-medal quality and service yet struggle to pay their bills and stay in business. Their only missing component is guerrilla marketing, a method that puts energy where the dreams are. The 100 targeted weapons detailed in this audiobook add potency to a marketing attack and substantially increase profits. Most important, they work for all types of small and medium businesses, and even for nonprofit organizations.

Sales genius is a team sport. As a B2B sales leader, you know that by Murphy’s Law, despite your team's best efforts, some deals will inevitably get stuck or key relationships will go sour. And too often, it's the most important ones—the last thing you need when millions of dollars are on...

Content Weapons is about the leveraging of all content forms to get your brand to the top of the attention economy!

This blogcast, blog turned podast, is the blog titled "The Secret Weapon of B2B Marketing: Podcasting," which explores how podcasting can be a powerful tool in business-to-business (B2B) marketing. It discusses the unique benefits of podcasts, such as their ability to build thought leadership, foster personal connections with audiences, and provide in-depth insights on industry topics. The blog highlights how podcasts can enhance brand visibility, engage prospects in a more personalized way, and position companies as experts in their field—ultimately helping to drive business growth and ...

Here's the first book to apply guerrilla sales and marketing tactics to the unique, high-pressure environment of electronic communications. This groundbreaking resource is packed with valuable tips, expert advice, and insider secrets on finding, closing, and increasing sales by phone and fax, as well as via e-mail and the Internet.