Showing results for "blackstone" in Marketing
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Differentiate or Die
- Written by: Jack Trout, Steve Rivkin
- Narrated by: Patrick Cullen
- Length: 6 hrs and 18 mins
- Unabridged
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Overall24
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Performance18
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Best selling author Jack Trout doesn't beat around the bush. He takes marketers to task for taking the easy route too often, employing high-tech razzle-dazzle and sleight of hand when they should be working to discover and market their product's uniquely valuable qualities. He examines successful differentiation initiatives and outlines the many ways you can achieve differentiation.
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Unforgiving Concepts
- By Gunjan Sharma on 13-12-22
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Differentiate or Die
- Narrated by: Patrick Cullen
- Length: 6 hrs and 18 mins
- Release Date: 26-04-02
- Language: English
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₹398.00 or free with 30-day trial
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What Women Want
- The Global Marketplace Turns Female Friendly
- Written by: Paco Underhill
- Narrated by: Mike Chamberlain
- Length: 7 hrs and 19 mins
- Unabridged
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Paco Underhill, the author of the hugely successful Why We Buy and Call of the Mall, reports on the growing importance of women in everybody’s marketplace - what makes a package, product, space, or service “female friendly”. Underhill offers a tour of the world’s marketplace - with shrewd observations and practical applications to help everybody adapt to the new realities.
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What Women Want
- The Global Marketplace Turns Female Friendly
- Narrated by: Mike Chamberlain
- Length: 7 hrs and 19 mins
- Release Date: 27-04-11
- Language: English
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₹398.00 or free with 30-day trial
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A Brain for Business - A Brain for Life
- How Insights from Behavioral and Brain Science Can Change Business and Business Practice for the Better (The Neuroscience of Business Series)
- Written by: Shane O'Mara
- Narrated by: Mike Cooper
- Length: 6 hrs and 51 mins
- Unabridged
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Overall3
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Performance3
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Behavior change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behavior, individuals and organizations can adapt to the demands of the modern world.
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good book
- By Balu v on 30-11-22
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A Brain for Business - A Brain for Life
- How Insights from Behavioral and Brain Science Can Change Business and Business Practice for the Better (The Neuroscience of Business Series)
- Narrated by: Mike Cooper
- Length: 6 hrs and 51 mins
- Release Date: 04-05-21
- Language: English
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₹398.00 or free with 30-day trial
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How to Grow a Backbone
- 10 Strategies for Gaining Power and Influence at Work
- Written by: Susan Marshall
- Narrated by: Anna Fields
- Length: 7 hrs and 24 mins
- Unabridged
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To succeed in business today, you must be strong, smart, competitive, resilient, tenacious, and fearless. If you want to be heard at work, you must speak up. If you want to drive change, you need an action plan. If you want to keep your job in an increasingly competitive world, you must show on a daily basis how you add value to your company. In short, if you want to succeed, you need good, old-fashioned backbone.
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How to Grow a Backbone
- 10 Strategies for Gaining Power and Influence at Work
- Narrated by: Anna Fields
- Length: 7 hrs and 24 mins
- Release Date: 30-12-04
- Language: English
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₹398.00 or free with 30-day trial
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Guerrilla P.R. Wired
- Successful Publicity Campaigns On-Line, Off-line, and in Between
- Written by: Michael Levine
- Narrated by: Lloyd James
- Length: 11 hrs and 31 mins
- Unabridged
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Guerilla P.R. Wired transports Michael Levine's legendary street-fighting P.R. tactics to the wide-open domain of the World Wide Web. Motivating, brilliant, and filled with invaluable strategies for getting maximum attention regardless of your budget, Guerrilla P.R. Wired will show you how to get noticed now and help you craft a message that is both powerful and profitable in today's fast moving, wired world.
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Guerrilla P.R. Wired
- Successful Publicity Campaigns On-Line, Off-line, and in Between
- Narrated by: Lloyd James
- Length: 11 hrs and 31 mins
- Release Date: 29-04-04
- Language: English
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₹491.00 or free with 30-day trial
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A Branded World
- Adventures in Public Relations and the Creation of Superbrands
- Written by: Michael Levine
- Narrated by: Lloyd James
- Length: 10 hrs and 22 mins
- Unabridged
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Performance1
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Branding is ultimately the way you differentiate your product from the competition. Whether you're selling a celebrity image, automobiles, or a financial service, your goal is to make your brand the most recognizable by the consumer. But there's much more to effective branding than a memorable slogan and ubiquitous advertising; public relations is becoming key to the entire strategy.
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An interesting book with lot to learn from.
- By Vick Mederata on 22-06-22
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A Branded World
- Adventures in Public Relations and the Creation of Superbrands
- Narrated by: Lloyd James
- Length: 10 hrs and 22 mins
- Release Date: 15-11-04
- Language: English
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₹491.00 or free with 30-day trial
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Outsmarting Goliath
- How to Achieve Equal Footing with Companies that are Bigger, Richer, Older, and Better Known
- Written by: Debra Koontz Traverso
- Narrated by: Anna Fields
- Length: 7 hrs and 50 mins
- Unabridged
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Outsmarting Goliath confronts this paradox: many of today's consumers turn automatically to brand name products and services, forgetting that the well-advertised brontosauruses often deliver one-size-fits-all service and impersonal sales help. Yet a single phone call, a cleverly crafted letter, a stunning catalogue, winning ad, or a well-prepared face-to-face presentation can change a customer's perception.
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Outsmarting Goliath
- How to Achieve Equal Footing with Companies that are Bigger, Richer, Older, and Better Known
- Narrated by: Anna Fields
- Length: 7 hrs and 50 mins
- Release Date: 13-05-09
- Language: English
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₹398.00 or free with 30-day trial
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Guerrilla Teleselling
- Weapons and Tactics to Sell When You Can't Be There in Person
- Written by: Jay Conrad Levinson, Mark S. A. Smith, Orvel Ray Wilson CSP
- Narrated by: Edward Lewis
- Length: 7 hrs and 43 mins
- Unabridged
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Here's the first book to apply guerrilla sales and marketing tactics to the unique, high-pressure environment of electronic communications. This groundbreaking resource is packed with valuable tips, expert advice, and insider secrets on finding, closing, and increasing sales by phone and fax, as well as via e-mail and the Internet.
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Guerrilla Teleselling
- Weapons and Tactics to Sell When You Can't Be There in Person
- Narrated by: Edward Lewis
- Length: 7 hrs and 43 mins
- Release Date: 07-11-06
- Language: English
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₹398.00 or free with 30-day trial
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The Mentor
- The Dream, the Struggle, the Prize
- Written by: Ryan Chamberlin, Frank Viscuso
- Narrated by: Jeff Schine
- Length: 6 hrs and 54 mins
- Unabridged
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Michael and Kristen Harper are overwhelmed with financial burden. After being introduced to network marketing, Michael believes he may have found a way out. When his three best friends try to discredit the industry, Michael is tempted to trust their opinions. Fortunately, he recalls an encounter he had at his father's funeral with a high school dropout turned multimillionaire named Blake Easton. After discussing it with his wife, Michael decides to call Blake and ask him for financial advice. Little does he know that one simple phone call will send the Harpers on a life-altering journey.
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The Mentor
- The Dream, the Struggle, the Prize
- Narrated by: Jeff Schine
- Length: 6 hrs and 54 mins
- Release Date: 28-04-14
- Language: English
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₹585.00 or free with 30-day trial
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Guerrilla P.R. 2.0
- Wage an Effective Publicity Campaign without Going Broke
- Written by: Michael Levine
- Narrated by: Tom Weiner
- Length: 9 hrs and 20 mins
- Unabridged
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Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you're a small-business owner, an entrepreneur, or an undercapitalized beginner seeking an edge in a highly competitive arena, it's unlikely that you have your own high-powered publicist. Guerrilla P.R. 2.0 offers all the resources necessary to mount your own campaign and get the media exposure you need.
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Guerrilla P.R. 2.0
- Wage an Effective Publicity Campaign without Going Broke
- Narrated by: Tom Weiner
- Length: 9 hrs and 20 mins
- Release Date: 11-09-09
- Language: English
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₹468.00 or free with 30-day trial
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The Selling Edge
- Winning Over Today's Business Customers
- Written by: Michael Levokove, Celeste Levokove
- Narrated by: Noah Waterman
- Length: 4 hrs and 48 mins
- Unabridged
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The Selling Edge explores the changing business environment of today's marketplace and identifies the tools and techniques to make you more efficient, more responsive, and, as a result, more successful in this highly competitive sales environment.
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The Selling Edge
- Winning Over Today's Business Customers
- Narrated by: Noah Waterman
- Length: 4 hrs and 48 mins
- Release Date: 01-11-00
- Language: English
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₹280.00 or free with 30-day trial
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The DNA of Business for Network Marketing
- A Model for Success
- Written by: Eric Golden
- Narrated by: Donny Barnes
- Length: 2 hrs and 58 mins
- Unabridged
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Some people say the first step to starting a successful business is to have a clearly defined vision. For others it may be a revolutionary product that solves a need. Hundreds of books have flooded the network marketing profession, all claiming to share that certain "nugget of truth" that is supposed to deliver your goals and dreams. So why read this one? The DNA of Business for Network Marketing offers proven concepts that will explain why you are working too hard and thinking too much.
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The DNA of Business for Network Marketing
- A Model for Success
- Narrated by: Donny Barnes
- Length: 2 hrs and 58 mins
- Release Date: 11-12-13
- Language: English
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₹468.00 or free with 30-day trial
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Now You Know
- Why Some Succeed and Others Fail Using the Same System
- Written by: Ryan Chamberlin
- Narrated by: Jeff Schine
- Length: 2 hrs and 42 mins
- Unabridged
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Now You Know will transform the way you think about sales. Are you a sales achiever? Do you sometimes feel like you haven't quite figured it out? Are you performing at the highest levels in your personal and professional life? If not, get ready, because Now You Know is an audiobook that will move you from an average salesperson to a top 5 percent sales master! You can read and memorize all the pitches, scripts, and closing tips you want, but without applying these seven laws, you are destined for mediocrity at best.
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Now You Know
- Why Some Succeed and Others Fail Using the Same System
- Narrated by: Jeff Schine
- Length: 2 hrs and 42 mins
- Release Date: 07-07-14
- Language: English
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₹468.00 or free with 30-day trial
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