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I'm Assistant Professor and Academic Director of the MSc in Project Management at UCD Smurfit Graduate School of Business, and AI adviser to University College Dublin, The Institute of Bankers, and the Royal Photographic Society.
My "100 Ways AI can help..." series provides practical toolkits for professionals navigating the AI revolution. These aren't theoretical books—they're filled with copy-paste prompts and techniques I've tested with real clients and students whilst training corporates, government departments, and educational institutions every week.
Starting my career as a computer programmer, I've always loved technology. The emergence of AI tools has reignited that passion, and I'm constantly experimenting with ChatGPT, Claude, Gemini, and emerging platforms to find what actually works in practice.
I'm also the author of seven Amazon bestselling photography books and served as Nikon's trainer in Ireland for fifteen years.
Based in Dublin with my wife Penny and our two children, I still have that first book I wrote aged five—crayoned illustrations and all!
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