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Michael Jagersbacher is a bestselling author, content strategist, and founder of the Exzellents Group. Through his specialized portals—including Steirische Wirtschaft, LeaderMagazin, and WirtschaftsCheck—he has for years been a leading voice in in-depth business journalism and strategic storytelling that sustainably strengthens small and medium-sized businesses.
As an author and ghostwriter, he supports entrepreneurs, experts, and coaches in writing their own books to convincingly position their expertise and raise the profile of their brands. His passion lies in combining brand strategy, media relations, and content marketing.
With his own series, “STAR-MINDSET,” he puts into practice what others merely preach—a personal book project that builds reputation and visibility while also opening up new monetization opportunities.
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