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Pete Srodoski is The Operator. He's a business coach and bestselling author who spent more than 20 years actually running companies before he started coaching the people still in the seat. His work helps founders stop being the bottleneck in their own businesses.
Pete sat in the seat as a CEO and three-time COO at operating companies across multiple industries. He saw the same pattern in every business he ran or advised. Capable, driven owners carrying way too much weight for way too long. The business worked, but only because everything ran through them. When they stepped out for a week, the wheels started coming off.
He's the author of three books: Lead With Empathy, The Small Business Playbook, and Build Kickass Teams. The thread across all of them is the same. Real leadership, taught by someone who actually ran the P&L. No theory. No hype. No ten-step frameworks nobody will use on a Tuesday.
Through his firm, Roll With The Punches, Pete coaches founders and leadership teams at growing small and mid-sized businesses. He caps the practice at 20 founders at a time so the work stays real. His approach is direct and grounded in real operating experience. Built for leaders who are tired of guessing and ready to actually lead.
Pete lives in Georgia with his wife Jessica and their five kids. When he's not working with founders, you'll find him on a soccer field coaching youth or getting beat at card games by his kids. There's usually a gritty post-apocalyptic novel on his nightstand.
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