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The Customer Centricity Playbook
- Implement a Winning Strategy Driven by Customer Lifetime Value
- Written by: Peter Fader, Sarah Toms
- Narrated by: Steve Menasche
- Length: 4 hrs and 2 mins
- Unabridged
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Overall4
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Performance2
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Story2
Not all customers are the same, regardless of how they appear on the surface. The most successful companies, from Amazon to Best Buy, understand their best customers are their most valuable asset, and they tailor their acquisition, development, and retention efforts to those customers....
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The Customer Centricity Playbook
- Implement a Winning Strategy Driven by Customer Lifetime Value
- Narrated by: Steve Menasche
- Length: 4 hrs and 2 mins
- Release Date: 11-06-19
- Language: English
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₹305.00 or free with 30-day trial
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