The bravest thing a travel advisor can do isn’t cold calling or going live. It’s opening the spreadsheet. In this episode of Travel Marketeering with Joshua Harrell, Joshua makes the case that business numbers are not a report card but a map, and he hands listeners the seven numbers that show whether a booking pathway is working: leads, discovery calls, proposals sent, bookings, and average commission, plus two simple rates anyone can calculate on a phone.

Then Joshua plays Name That Leak, reading five composite advisors’ months and diagnosing each one. Marisol sells small-ship sailings along the Croatian coast and needed to answer faster. Dev plans food trips to Japan and South Korea and needed to stop ending calls with “let me know.” Tasha books a dozen all-inclusives a month at $210 each and learns that busy is not the same as paid. And Grant, who sells Northern Lights trips, discovers that five itineraries is homework, not a proposal. Listeners also get the 15-minute monthly money meeting, a simple AI prompt for spotting trends, and straight answers on what to track with zero bookings and how to count a group trip.

Download the worksheet, The 7-Number Travel Business Dashboard:

https://dkcu4.share.hsforms.com/2sGYR7B2BQ1yJsfgUC0y0jQ

Travel Marketeering Live streams every Saturday at noon Eastern on the WorldVia Travel Network YouTube channel. To play along and diagnose the cases with other advisors, join the conversation in the live chat.