951. Should You Drop the Plan?
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Dr. Killeen walks through one of the most common questions practice owners face: whether to drop an insurance plan. Instead of making the decision out of frustration, he explains why it is important to look at the actual numbers, including the plan’s share of collections, fee differences, active patients, and how much patient attrition to expect. He also emphasizes the importance of what happens to the chair time you free up. Dropping a plan can make financial sense if you can replace that production with better-paying dentistry, but an empty schedule can quickly turn a seemingly smart decision into a costly one. The takeaway is simple: take the emotion out of the decision and let the numbers guide you.
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